Analytics | Towards Data Science https://towardsdatascience.com/category/data-science/analytics/ Publish AI, ML & data-science insights to a global community of data professionals. Tue, 01 Jul 2025 16:00:10 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.1 https://towardsdatascience.com/wp-content/uploads/2025/02/cropped-Favicon-32x32.png Analytics | Towards Data Science https://towardsdatascience.com/category/data-science/analytics/ 32 32 From Reporting to Reasoning: How AI Is Rewriting the Rules of Data App Development https://towardsdatascience.com/from-reporting-to-reasoning-how-ai-is-rewriting-the-rules-of-data-app-development/ Tue, 01 Jul 2025 16:00:08 +0000 https://towardsdatascience.com/?p=606408 Explore the shift from static reports to intelligent apps with our first ebook.

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]]> A Practical Introduction to Google Analytics https://towardsdatascience.com/a-practical-introduction-to-google-analytics/ Thu, 29 May 2025 22:18:26 +0000 https://towardsdatascience.com/?p=606150 Learn the key concepts and reports of Google Analytics while practising with the platform

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]]> The Solar Cycle(s): history, data analysis and trend forecasting. https://towardsdatascience.com/the-solar-cycle-s-history-data-analysis-and-trend-forecasting-644bf33b7ed7/ Thu, 23 Jan 2025 17:44:54 +0000 https://towardsdatascience.com/the-solar-cycle-s-history-data-analysis-and-trend-forecasting-644bf33b7ed7/ A brief article on the Solar Cycles: data analysis and time series forecasting for the incoming solar maximum in 2025 and the next decades.

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]]> Simplicity Over Black Boxes https://towardsdatascience.com/simplicity-over-black-boxes-eefc72a5c507/ Thu, 23 Jan 2025 17:41:25 +0000 https://towardsdatascience.com/simplicity-over-black-boxes-eefc72a5c507/ Turning complex ML models into simple, interpretable rules with Human Knowledge Models for actionable insights and easy inference

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]]> Unlocking the Power of Machine Learning in Analytics: Practical Use Cases and Skills https://towardsdatascience.com/unlocking-the-power-of-machine-learning-in-analytics-practical-use-cases-and-skills-5201cf457360/ Wed, 15 Jan 2025 16:02:07 +0000 https://towardsdatascience.com/unlocking-the-power-of-machine-learning-in-analytics-practical-use-cases-and-skills-5201cf457360/ Your essential machine learning checklist to excel as a data scientist in analytics

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]]> Building Effective Metrics to Describe Users https://towardsdatascience.com/building-effective-metrics-to-describe-users-3212727c5a9e/ Wed, 08 Jan 2025 15:01:49 +0000 https://towardsdatascience.com/building-effective-metrics-to-describe-users-3212727c5a9e/ How can numerical user metrics be transformed into a personalized assessment of whether this behavior is typical or unusual for the user?

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]]> From Default Python Line Chart to Journal-Quality Infographics https://towardsdatascience.com/from-default-python-line-chart-to-journal-quality-infographics-80e3949eacc3/ Mon, 30 Dec 2024 18:40:27 +0000 https://towardsdatascience.com/from-default-python-line-chart-to-journal-quality-infographics-80e3949eacc3/ Transform boring default Matplotlib line charts into stunning, customized visualizations

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]]> Linear Optimisations in Product Analytics https://towardsdatascience.com/linear-optimisations-in-product-analytics-ace19e925677/ Wed, 18 Dec 2024 11:01:52 +0000 https://towardsdatascience.com/linear-optimisations-in-product-analytics-ace19e925677/ Solving the knapsack problem

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]]> SQL vs. Calculators: Building Champion/Challenger Tests from Scratch https://towardsdatascience.com/sql-vs-calculators-building-champion-challenger-tests-from-scratch-b457dc43d784/ Wed, 04 Dec 2024 14:01:03 +0000 https://towardsdatascience.com/sql-vs-calculators-building-champion-challenger-tests-from-scratch-b457dc43d784/ In depth SQL code for creating your own statistical test design

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]]> Your Data Quality Checks Are Worth Less (Than You Think) https://towardsdatascience.com/your-data-quality-checks-are-worth-less-than-you-think-c8bd181a1327/ Wed, 20 Nov 2024 18:04:28 +0000 https://towardsdatascience.com/your-data-quality-checks-are-worth-less-than-you-think-c8bd181a1327/ How to deliver outsized value on your data quality program

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]]> The “Gold-Rush Paradox” in Data: Why Your KPIs Need a Rethink https://towardsdatascience.com/the-gold-rush-paradox-in-data-why-your-kpis-need-a-rethink-9777e5dd01cd/ Tue, 05 Nov 2024 18:14:47 +0000 https://towardsdatascience.com/the-gold-rush-paradox-in-data-why-your-kpis-need-a-rethink-9777e5dd01cd/ You're not doing as good a job as you think you are

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]]> Are you Aware of the Potential of Your Data Expertise in Driving Business Profitability? https://towardsdatascience.com/are-you-aware-of-the-potential-of-your-data-expertise-in-driving-business-profitability-16cffb607437/ Thu, 24 Oct 2024 04:40:35 +0000 https://towardsdatascience.com/are-you-aware-of-the-potential-of-your-data-expertise-in-driving-business-profitability-16cffb607437/ A reflection of a supply chain data scientist who randomly discovered the power of data analytics to help small and large businesses

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]]> Mastering Back-of-the-Envelope Math Will Make You a Better Data Scientist https://towardsdatascience.com/mastering-back-of-the-envelope-math-will-make-you-a-better-data-scientist-74316b96472a/ Wed, 23 Oct 2024 04:04:06 +0000 https://towardsdatascience.com/mastering-back-of-the-envelope-math-will-make-you-a-better-data-scientist-74316b96472a/ A quick and dirty answer is often more helpful than a fancy model

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]]> OLAP is Dead – Or Is It ? https://towardsdatascience.com/olap-is-dead-or-is-it-e1267d955358/ Mon, 21 Oct 2024 18:15:28 +0000 https://towardsdatascience.com/olap-is-dead-or-is-it-e1267d955358/ OLAP's fate in the age of modern analytics

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]]> Is Less More? Do Deep Learning Forecasting Models Need Feature Reduction? https://towardsdatascience.com/is-less-more-do-deep-learning-forecasting-models-need-feature-reduction-25d8968ac15c/ Mon, 30 Sep 2024 14:29:55 +0000 https://towardsdatascience.com/is-less-more-do-deep-learning-forecasting-models-need-feature-reduction-25d8968ac15c/ To curate, or not to curate, that is the question

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]]> The Pareto Principle in Data Engineering https://towardsdatascience.com/the-pareto-principle-in-data-engineering-93e7129d9630/ Thu, 26 Sep 2024 19:23:09 +0000 https://towardsdatascience.com/the-pareto-principle-in-data-engineering-93e7129d9630/ One step forward; no steps back

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]]> Emerging Tech Is Nothing Without Methodology https://towardsdatascience.com/emerging-tech-is-nothing-without-methodology-44df8cbafd85/ Thu, 19 Sep 2024 05:40:08 +0000 https://towardsdatascience.com/emerging-tech-is-nothing-without-methodology-44df8cbafd85/ Or: a Hundred Ways to Solve a Complex Problem

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]]> Building Scalable Data Platforms https://towardsdatascience.com/building-scalable-data-platforms-6621c9bde515/ Sun, 01 Sep 2024 16:20:58 +0000 https://towardsdatascience.com/building-scalable-data-platforms-6621c9bde515/ Data Mesh trends in data platform design

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]]> Advanced SQL for Data Science https://towardsdatascience.com/advanced-sql-for-data-science-43a045ae4143/ Sat, 24 Aug 2024 04:54:53 +0000 https://towardsdatascience.com/advanced-sql-for-data-science-43a045ae4143/ Expert techniques to elevate your analysis

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]]> Top Career Websites for Data Engineers https://towardsdatascience.com/top-career-websites-for-data-engineers-6b3ca8205b26/ Sun, 11 Aug 2024 14:23:23 +0000 https://towardsdatascience.com/top-career-websites-for-data-engineers-6b3ca8205b26/ How to find fantastic remote jobs and get hired

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